A Better Way To Work Together
How strong your Nonprofit’s Board of Directors will perform will be determined by how well you set the table. Get your Board to Sit and Eat from the same menu.
Cyber Threats And Protecting Your Organization
What causes most cybersecurity breaches? Hint: It’s not black hats, nor is it advanced malware or ransomware. Email inboxes, websites, social media posts are full of threats these days. We […]
Create a Content Marketing Plan by Answering 4 Questions
How To Create A Content Marketing Plan Content marketing is a huge buzzword in the business world right now because much of the content organizations have the potential to publish […]
Nonprofit marketing: Generating revenue through your website
Captain’s Log I believe the year is 2021. We no longer count in days, just moments. All budgets and projections have been thrown out the window as we speed 90 […]
When to invest in a mobile app: nonprofit guide
We were so pleased to have the chance to sit with Steve Webster, the founder of SW gApps LLC, to pick his brain. Steve is a Google awarded GDE (Google […]
Five questions to ask yourself before publishing effective SEO content on your nonprofit’s website
Publishing content to your website is still the best way to passively capture relevant leads and build an audience. The content you publish to your blog determines what that traffic looks like.
Four easy steps to creating drip email campaigns
Automating anything within your organization can feel a bit tricky. But when it comes to a drip email campaign there should be no fear of minimizing the customer experience. If […]
How can nonprofits measure brand awareness?
Brand awareness does have measurable qualities. Look to social listenings, SEO, and referral traffic to uncover the right metrics for your case.
How can I improve my site’s search rankings?
Stephanie asked, “How can I get better search rankings for my website?” I’m assuming you’ve already had a search audit completed by an experienced SEO specialist, and that you’ve ruled […]
Why does my competitor get all the foot traffic?
Search for yourself and review your online presence to find opportunities for improvement. By monitoring and making improvements to your digital storefront, you will be able to beat the local competition.